Jeff Pastorius

Hybrid workforce engagement

6 ways small businesses can engage their newly hybrid workforces

Of all the changes driven by COVID-19, the hybrid work model may be one of the most significant ones. In this arrangement, employees work remotely some days and in the office on others. Hybrid work...

Why you need IP protection for your small business.

Why you need IP protection for your small business

You might have thought that protecting intellectual property (IP) was just important to big companies. That’s a fallacy. IP protection for small businesses is a big concern. According to the U.S. Small Business Administration, in...

A small business owner getting started with identity and access management

How to get started with identity and access management for your small business

No matter how small your business, you probably have issues (whether you know it or not) related to user identity and access management (IAM). Sometimes overlooked, IAM for small businesses can be just as vital...

How small businesses can get started with virtual events

Welcome to the New Normal. Where small businesses are spending more time interacting with customers online at virtual events, rather than in person. Over the last two years, doing things digitally was, of course, an...

A young personal assistant takes notes during a meeting.

Virtual personal assistants: 8 reasons why they make small businesses smarter and faster

When we think of a personal assistant, we often imagine someone who works with a powerful executive. Maybe they're too busy to type their own emails or to make their own phone calls. Or perhaps...

A man goes through a AI video interview.

How AI makes tech hiring easier

Recruiting is a hard job by any standard. Now, as droves of employees are walking away from their desks during what’s has been dubbed the “Great Resignation,” it’s even more difficult. Applying artificial intelligence (AI)...

A man logs into the systems at his job. Malicious insiders are often employees with access to information and systems.

How to prevent company data breaches and insider threats

There’s a lot to keep track of when it comes to cybersecurity. Even small businesses need to take steps to protect themselves from data breaches, network outages, phishing, and ransomware. But evidence suggests you have...

A pair of bakers stream a live YouTube video about their latest product.

6 advantages of YouTube for business

YouTube is no longer just a place to go to for entertainment. In the last few years, it has grown into an invaluable business resource. According to a survey by Wyzowl, 84 percent of consumers say...

A person scans a QR code on a package.

5 reasons using QR codes for business is a win

Look around next time you’re at a restaurant. There’s a growing probability that somewhere on your table will be a card, or maybe a sticker glued to the tabletop, with a QR code on it....

A man works from a coffeeshop using his personal computer.

5 steps for small businesses to do BYOD security right

While it has long been common practice in larger enterprises, bring your own device (BYOD) culture is rapidly gaining traction in small businesses. It’s all thanks to COVID-19 work-from-home directives and the explosion of mobile...